Appraisals

WHSmith

The on-line book buying market is one of the most competitive in the UK. It is essential, therefore, that our site makes the process of registering, searching and buying as intuitive as possible for users. Optimum.web's usability research delivered a large number of important insights which has helped us sharpen our competitive edge.

The Nationwide Building Society

Optimum.web has made a significant number of recommendations to improve the usability of our site and to raise the awareness of usability among Nationwide personnel. We are now better equipped to integrate user needs into our developments.

Amway

Optimum. web did a wonderful job. We are applying all of your recommendations to our new site.

QXL

Through optimum.web's usability research we now have a better understanding of the usage and attitude of on-line auction users which we can use to build our business. Their work has helped us in our both long term strategic planning and short term actions to produce a more rewarding on-line experience for QXL customers.

Microsoft

Making great software available anytime, anywhere, on any device has and always will be a key part of Microsoft's mission. The same is true of our web presence to help our customers get the most out of our products and services. In this area optimum.web has conducted extensive analysis to assess the needs of a variety of user groups and explore the advantages and disadvantages of different navigation methods.

Berry Bros. & Rudd

Optimum.web delivered what we wanted; a detailed, thorough analysis of the usability of our site. This helped us present more clearly the extensive amount of wine information we provide online and improved sales. Their recommendations focused on specific actions we could take, leading to www.bbr.com now commonly regarded as being the best wine e-Commerce site.

Crown Communications

The relaunch of our client's games site has benefited positively from optimum.web's research to ensure the new site makes playing fantasy games on-line as easy as possible. They used a series of HCIGroups to assess the needs and motivations of on-line games players and then subjected the new site design to rigorous testing to measure its usability.